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Monday, March 31, 2008

Should you Advertise on a Blog?

If you're not a blogger, but do have a website or sell stuff online, Should You Advertise on a Blog?

This is a valid question and Chad Randall over at AdvertiseSpace.com did a solid job on answering it. He wrote a kick-in-the-pants post on 7 Reasons YOU SHOULD Be Advertising on Blogs.

The reason which struck a chord with me the most, was #1, "Bloggers Are Very Influential". He goes on to state that the reason blogs have become a popular advertising medium is because,

"The powerful influencers are quickly shifting to the small voice. I’m not
talking Oprah here, I’m talking about the single parent stay-at-home mom that
loves the book, the 4 hour work week, and hates Windows Vista. Bloggers are
generating dedicated readers and followers that not only test out or buy a
product that they recommend, but the readers too are blogging about it. It’s a
waterfall of influence if even one prominent blogger likes your product. I
reference those to products, because that book popularity was spurn in the
blogosphere and Vista was killed by it. Bloggers can make or break your product.
Get in front of them early and let your product grow with them…"

For all "7 Reasons You Should be Advertising on Blogs" head over to Chad's site. Can you think of any other reasons why blogs have a become a go-to resource for marketing and promotion? Leave a comment below.

3 comments:

Coraima vs. The World said...

Actually, that little thing was a bit of everything that you listed. Some stuff is from my personal life, some from song lyrics, and some words from poems. But mostly it is from my personal life. So yeah, I'm happy that you like it. Oh, did you get my new wishlist?

Kim said...

Great Site Missy, lots of good info. :)

Missy said...

Cori:

Yes, i got your wishlist, have a question on it, will email you.

Kim:

Thanxs for the sweet compliment and your visit. FYI, i'm transferring this blog to Wordpress, and adding a new look, etc. Many changes in store for this little blog.

See ya around the blogoshpere.

Missy.